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Volna: case cover, the logo of the chain of stores against a background of beer
Volna
Volna logo on a blue background
VOLNA
A chain of stores
Services provided: SMM, production,
design of merchandise and printed materials, online activations

Period of cooperation: 2022 - present

VOLNA is a chain of stores offering a wide range of goods and services to its customers.

The chain of more than 100 stores across Kazakhstan was founded back in 2013.
For more than 10 years VOLNA has been a major player in the FMCG market.





About the project
From unique goods available for purchase only in the chain of stores to everybody's favorite brands at the most favorable prices – VOLNA has it all.

Whether you are going on a trip, planning an evening with friends, stopped by on the way home or ordering with home delivery – VOLNA constantly expands its range and services to be there for you at any moment.





SMM
content creation
social media management
photo sessions and video shooting
design of printed materials
As part of our long-term cooperation with the VOLNA chain of stores we provided the following services:
  • Comprehensive SMM
    - Developing and implementing a promotion strategy on social networks.

    - Creating content that interacts effectively with the target audience, raising brand awareness and stimulating sales.

    - Managing social network accounts, monitoring activity and interacting with followers

  • Production
    - Holding professional photo sessions and video shoots to create high-quality visual content

    - Development and production of advertising videos, promo materials and other media assets reflecting the unique concept and atmosphere of the VOLNA stores

  • Design of merchandise and printed materials
    - Creating a unique design of merchandise (mugs, shoppers) and branded products (bags, packaging) matching the brand identity

    - Development and design of various printed materials such as coupons, banners and posters that contribute to effective communication with clients and partners

  • Online activations
    - Holding online activations and contests to increase audience engagement and stimulate sales

    - Developing interactive campaigns that attract users' attention and encourage them to take part

advertising materials
A Volna branded shopper bag with the inscription “On the wave of adventures”
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The feed of the Volna account on a social network on a smartphone screen
Our cooperation with VOLNA began in the summer of 2022 and continues to the present. During this period we helped create a strong presence of the brand in the online environment, improve its visual presentation and increase audience engagement.

Our videos were published in well-known entertainment communities, and all of this was achieved without investment in paid promotion. We are proud of the work done and are confident that our efforts contribute to the further growth and success of VOLNA.
results
  • 2000+
    Follower growth
  • 2,7%
    ER growth
  • 7 000 000+
    More than 7 million Reels views and 6 thousand saves

You can start working with us by writing to info@ugolek.agency

or

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More details:

SMM and production for a chain of stores in Kazakhstan

Related pages

SMM and social media advertising