Creative agency
Ugolek — a creative agency in Almaty
our projects
We believe a truly successful creative project is one that brings value and results
Line Brew Reserve: case cover, the restaurant's emblem against a background of coals
LINE BREW RESERVE
SMM, PRODUCTION
Steppetrade: case cover, a logo with a yurt against a background of hills
STEPPETRADE
BRANDING
VOLNA
SMM, DESIGN, PRODUCTION
Rebro: case cover, the restaurant's sign on glass
REBRO
BRANDING, SMM, PRODUCTION
Line Brew Reserve: case cover, the restaurant's emblem against a background of coals
LINE BREW RESERVE
SMM, PRODUCTION
Steppetrade: case cover, a logo with a yurt against a background of hills
STEPPETRADE
BRANDING
Volna: case cover, the logo of the chain of stores against a background of beer
VOLNA
SMM, DESIGN, PRODUCTION
Rebro: case cover, the restaurant's sign on glass
REBRO
BRANDING, SMM, PRODUCTION
Line Brew Reserve: case cover, the restaurant's emblem against a background of coals
LINE BREW RESERVE
SMM, PRODUCTION
Steppetrade: case cover, a logo with a yurt against a background of hills
STEPPETRADE
BRANDING
VOLNA
SMM, DESIGN, PRODUCTION
REBRO
BRANDING, SMM, PRODUCTION
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about our agency
Individual approach
The foundation of our cooperation, from the briefing to delivery.
Explore
our services
Value and
results
We believe a truly successful creative project is one that brings value and results.
A working
team of experts
Every project is handled by a team: a creative director, project managers, copywriters, designers, a production department and more.
The combined experience in business, marketing, photo and video production and the digital industry gives our team a deep understanding of how and why the creative services industry works.
10
years
of experience
services
We try to select services that match your needs and goals as closely as possible. The scope of work and the price quote are calculated individually for each project.

However, every project starts with a brief. Let us ask you a few questions before we begin working together.
design
  • Layouts for print
  • Banners and advertisements
  • Marketing materials
  • Booklets, brochures, etc.
  • Product packaging
SMM
  • Content for social media
  • Page management
  • Promotion strategies
  • Special projects
production
  • Creative concepts
  • Shoot production
  • Art Direction
  • Photography
  • Videography
branding
  • Corporate style development
  • Logo design
  • Brandbook development
  • Naming

What the service includes

  • Analysis of competitors and the target audience
  • Content strategy, rubricator and a content plan for the month
  • Visual concept and profile design
  • Reels scripts, copywriting, design of posts and Stories
  • Photo and video shooting, Reels editing, photo processing
  • Publishing content, Highlights, community management
  • Targeted advertising and promotion of posts
  • Monthly reporting and strategy optimization

How much it costs

  • Instagram management

    from 500 000 ₸

    • Strategy, rubricator and a content plan for the month
    • Reels scripts, copywriting, design of posts, Stories
    • Photo and video shooting, Reels editing, photo processing
    • Posts, Highlights, community management
    • Targeted advertising and promotion of posts
    • Monthly reporting and strategy optimization

    Term: from 4 weeks. The price grows with: the volume and content of services, the number of platforms, tasks, the size of the team involved.

  • Comprehensive SMM

    from 500 000 ₸

    • We agree the scope of work in a commercial proposal for your task

    Term: from 4 weeks.

  • SMM strategy

    from 500 000 ₸

    • Audit of current social networks, analysis of the market and competitors
    • Analysis and segmentation of the target audience
    • Goals, SMM tasks and KPIs
    • Positioning the brand on social networks

    Term: up to 4 weeks. The price grows with: the scale of the business, the specifics of the industry, the number of brands, products and platforms, the depth of market analysis.

  • Targeted advertising

    from 300 000 ₸

    • Preparing the ad account
    • Static advertising creatives
    • Launching advertising campaigns and A/B testing
    • Analytics, advertising adjustment, reporting

    Term: from 4 weeks. The price grows with: the number of platforms, creative formats (static, video, motion graphics).

The "from" price is approximate. We calculate the exact cost from your brief.

Expenses for targeted advertising, bloggers, additional shoots and renting locations may be calculated separately. We have no packages: we calculate the proposal for your task.

How we work

  1. 1

    Brief and analysis

    You fill in the brief, we study the product, customers and competitors, and audit the accounts.

    Term: 2–3 working days. From the client: a completed brief, a price list, a description of goods and services, current special offers, product photos, a brand book (if any), a signed contract, payment for the first month.

  2. 2

    Strategy and content plan

    We define the goals, rubrics, tone of communication and visual concept, and draw up a content plan for the month.

    Term: 3–6 working days. From the client: feedback in a single list, approval of the strategy and content plan before publications begin.

  3. 3

    Content and launch

    We prepare the first posts, shoot if necessary, design the account and set up advertising in Meta Ads.

    Term: the whole launch is 7–14 working days from the brief. From the client: access to Instagram, Facebook and the ad account through Meta Business (we do not ask for passwords), the advertising budget, approval of the first materials.

  4. 4

    Management and advertising

    We publish posts, Stories and Reels according to the plan, and run and optimize advertising. One project manager is in touch.

    Term: in cycles of 1 month. From the client: approval of the content plan and materials for the month, information about special offers and new products, topping up the advertising budget, monthly payment.

  5. 5

    Report and optimization

    Once a month a report: followers, reach, engagement, requests and their cost, recommendations for the next month.

    Term: once a month. From the client: data on requests and sales from social networks, participation in discussing the report, approval of the plan for the next month.

We work remotely with companies from cities of Kazakhstan and Russian-speaking countries: how remote work is organized.

Our work

  • Bella Ciao (HoReCa)

    SMM: page management, photo and video content, Reels.

    +10,143 followers from September 2025 to October 2026; likes +196%, comments +226%

  • Actual Optic (retail)

    SMM: page management, photo and video content, filming of events, work with influencers.

    +9,704 followers from June 2024 to October 2026

  • Line Brew Reserve (HoReCa)

    SMM: content plan, shoots, Reels, targeted advertising, menu layout.

    +3,205 followers from February 2024 to October 2026; views +539%

  • MAK (retail)

    Launching a page from scratch: SMM strategy, content, video shoots.

    +2,800 followers from May to October 2026

  • Volna (chain of stores)

    SMM, targeted advertising, merchandise, flyers, coupons, special projects.

    +1,260 followers from January 2025 to October 2026; views +771%

  • AYMN by Almaty Marathon

    SMM: photo and video, targeted advertising, influencer marketing, filming of events.

    Peak reach of 722,000 views; +583 followers from May to December 2025

Data from Livedune and the platforms' internal analytics, confirmed by the agency.

Questions and answers

+How much do your services cost and what does the final cost depend on?

We do not have a single price for all projects because the tasks of each business are different. We form proposals individually: the cost depends on the scope of work, the complexity of the project, the number of specialists, the deadlines and the necessary resources. The “from” price on the page is the minimum real cost.

+What is included in the cost and what will you have to pay for separately?

Before starting work we agree on a specific list of services and fix it in the commercial proposal. Expenses for targeted advertising, bloggers, additional shoots or renting locations may be calculated separately. Our task is to make the budget clear before the project starts so that additional expenses do not come as a surprise.

+Which package is the most profitable?

We have given up fixed packages: standard packages often include what the client does not need or do not cover their tasks. Instead, we form an individual proposal only from the services that are really needed so that you do not overpay for the unnecessary.

+Can you guarantee a result?

We cannot guarantee a specific number of views, leads or sales: they are influenced by platform algorithms, audience specifics and demand for the product. At the same time we guarantee the completion of the agreed scope of work and meeting deadlines, define performance indicators in advance and do not promise sales without understanding your business.

+What team works on the project?

We form the team individually for the project tasks: strategists, project managers, designers, copywriters, targeting specialists, producers, photographers, videographers and other specialists. For narrow or large-scale tasks we involve trusted external specialists, but for you we remain a single contractor: a responsible manager is assigned to the project.

+What payment options are possible?

Standard options: 100% prepayment or phased payment 50/50 (50% before work begins and 50% at an agreed stage). For corporate clients deferred payment with a term of no more than 30 calendar days is possible. Terms are discussed individually and fixed in the contract before cooperation begins.

+What kind of reporting do you provide?

At the end of each month we send a report in presentation format: total reach and views, follower dynamics (subscriptions and unsubscriptions), audience engagement, results for the main content formats and the most popular posts. If active advertising is running, reporting can be weekly.

+Does moderation of comments and replying to messages come with it?

Moderation of comments and replying to messages is a separate service that is connected optionally. The work is carried out according to pre-agreed scripts.

+Who owns the rights to the content created?

According to the contract, after the closing documents are signed, the exclusive rights to the services we created are transferred to the customer. Accounts and ad accounts always remain the property of the client.

+In which cities and countries do you work?

We are located in Almaty and work with companies from Astana, Shymkent, Karaganda, Aktobe, Atyrau, Pavlodar, Ust-Kamenogorsk, Kostanay, Semey and other cities of Kazakhstan, as well as from Russian-speaking countries: Belarus, Kyrgyzstan, Uzbekistan, Tajikistan, Turkmenistan, Armenia, Georgia, Azerbaijan, Moldova, Latvia, Lithuania and Estonia. We manage SMM remotely: the brief, approvals and reports take place online. We fix the terms in a commercial proposal.

You can start working with us by writing to info@ugolek.agency

or

fill in the brief

SMM and social media advertising: all pages in this area

Cases